Connected CRM marketing

Turn Your CRM Data Into Marketing Campaigns

RavenCore Marketing works from the same lead, client, contact, business-line, transaction, membership, and activity data used by the rest of the platform.

Connected workflow

From customer context to measurable follow-up

Each step shares customer and operational context with the next, reducing duplicate entry and disconnected handoffs.

  1. 01CRM data
  2. 02Reusable audience
  3. 03Campaign
  4. 04Approval
  5. 05Schedule
  6. 06Delivery
  7. 07Attribution
  8. 08Follow-up
01

Build audiences from shared CRM records

Create and preview reusable audiences from clients, leads, and contacts. Imports and business-line targeting support practical segmentation while the underlying relationship stays in the CRM.

02

Coordinate multi-channel campaigns

Broadcasts, sequences, email steps, SMS steps, social drafts, and physical mail projects can be created, edited, approved, scheduled, budgeted, and organized by sender and time zone.

  • Email and SMS campaign steps
  • Social drafts and approvals
  • Physical mail projects
  • Budgets, senders, and time zones
03

Connect response to the customer journey

Tracking links, redirects, campaign activity, and attribution reports help teams understand engagement in the same system where leads and customers progress. CRM-change, audience-entry, and date triggers can start appropriate workflows.

Connected capabilities

What this part of RavenCore brings together

Capabilities remain connected to the same customer, transaction, workforce, and reporting foundation.

  • Marketing dashboard
  • Broadcasts and sequences
  • Email and SMS steps
  • Reusable CRM audiences
  • Audience previews and imports
  • Approval workflows
  • Social scheduling
  • Physical mail campaigns
  • Tracking links and attribution
  • Budgets and time zones

RavenCore CRM by Kurstarix Technologies

See how one connected platform fits your business.

Explore the product, its connected workflows, or request a conversation about your operating model.